Channel Five Strike Deal With Youtube To Show Full Length TV Shows
UK TV network Channel Five Has stricken a deal with YouTube to put all of its full length tv content onto the video website. Channel Five has joined fellow network Channel 4 who have a similar deal already in holding.
The deal will assignment tv content to be streamed from Youtube shortly later public exposure. The deal includes not only homegrown content but also shows brought in from the US and Australia.
Channel Five Shows on Youtube
Five has followed rival Channel 4 as the only broadcasters around the world to put its live internet tv on YouTube in this way, with a potential audience of 20 million viewers.
Around 250 hours of tv content will be uncommitted to Youtube in the three year deal. Five said it will keep back discussions with US broadcasters on rights for pop imports like CSI and FlashForward.
Channel 4’s deal with YouTube allows for 50 hours of streamed catch-up programming, and some 3,000 hours of archived programming.
“Five will have a branded presence on YouTube and its sales team will be able to sell both reveal and video advertising around the content available on the site,” Five said in a statement. The broadcaster plans to use pre-roll, overlays, and post-roll advertisements online.
“The past few weeks have been exciting for all of us who love British TV, and we’re delighted that our users can now find even more of their favourite programs in YouTube’s new Shows section,” Google’s Nikesh Arora said. “This landmark partnership with Five places them at the fountainhead of the new opportunities around full-length content online, and their shows will see increased reach and revenues. ”
The power of online tv and video continues to grow, with most of the population from presidents to paupers watching tv online. And now chart sensation Susan Boyle’s I Dreamed a Dream has shifted 701,000 copies its first week which makes it the biggest sales week of 2009, and her success has been partially attributed to Youtube.
Laughing To the Bank
Susan Boyle aged 48, a loner from Scotland animation with just a pussycat, gained planetary fame after her audition on UK th hit ‘Britains Got Talent’. The story of the underdog making good after being laughed at by the audience off her into a Youtube smash avid viewing records with her tearjerking performance of I Dreamed a Dream.
Her debut album, which hit shelves on November 23rd, handily beat the year’s previous leader, Eminem’s Relapse, which racked up 608,000 copies in May.
Billboard chart analyst Keith Caulfield said:- “You didn’t have to do a lot of creative person ontogeny. She’s new, but everyone feels they know her. Harshly known by many as the good of an angel and the face of a hells angel, Susan Boyle will be now laughing all the way to the bank.
